adidas Trophy Tour is attraction for players, fans alike

May 17, 2014 by Print
adidas Trophy Tour is attraction for players, fans alike
One of the off-court highlights of many Turkish Airlines Euroleague fans and Final Four visitors in recent years has been the annual adidas Trophy Tour. This season those fans got their chance to see the trophy up close and in person over the entire weekend at the Euroleague Fan Zone at Milan’s famed Piazza del Duomo.

"Euroleague Basketball brings great sport within all of Europe, and fans from all over the world want to be part of it. Players being part of the Trophy Tour gives the Euroleague fans a chance to meet favorite stars and gives them the opportunity to be close to them", said Jim Gatto, Director of Global Sports Marketing adidas Basketball.

On Saturday morning, two players that will fight for the chance to lift that trophy in Sunday’s Championship Game, Maccabi Electra Tel Aviv center Sofoklis Schortsanitis and Real Madrid forward Dani Diez, were among the four Turkish Airlines Euroleague players that accompanied the trophy to its place at the adidas pavilion at the Fan Zone.

Hundreds of fans came early to see the players and they were already fired up with the upcoming Championship Game in their minds. That's why Real Madrid's own Dani Diez and Schortsanitis were the most requested guys to sign t-shirts and even a lot of "selfies".

"The fans here in Piazza del Duomo and at the arena are almost all yellow, you know", Diez said. "But we'll try to perform well even if Maccabi will have all their support. We want to win tomorrow! I expect them to be very tough opponents, but all we need to do is do all the things that we know and led us to this point. If we will do it, we'll win for sure".

On the Israeli side, Schortsanitis was not surprised by all the love the fans showed him in the Fan Zone in Piazza Duomo. And, of course, he can't wait to square off with Real Madrid to play his third personal Championship Game to finally get the Turkish Airlines Euroleague Basketball crown. "Did I expect so many Maccabi Electra fans in Milan? Of course! Now let's focus on the championship game: all I expect is to play a great final!"

Alex Abrines of FC Barcelona and former Euroleague MVP Milos Teodosic of CSKA Moscow each joined in the Trophy Tour festivities for the second year running. The foursome signed autographs and posed for photos with the fans, who queued up on line to meet the players and get a glimpse of the trophy that represents what 24 teams started out in October dreaming of holding and only one will get to celebrate with on Sunday.